Shopify developer

for D2C brands that have

outgrown Basic Shopify.

A Shopify Plus developer is a senior engineer who builds and maintains storefronts on Shopify Plus — the enterprise tier of Shopify. The work covers Shopify Functions for server-side checkout customization, Shopify Flow for backend automation, the Wholesale channel for B2B, Markets for multi-currency and multi-region, Combined Listings for merged product variants, and custom app development against the Admin GraphQL and Storefront APIs. Plus builds are architecturally different from Basic Shopify builds — they earn the price by unlocking customization surfaces that Basic cannot reach.

Three trigger conditions in practice: (1) revenue crossing about $1M annually with active plans to double, since Plus subscription starts around $2,300/month and pays back at that scale; (2) checkout or cart logic that Basic Shopify cannot express — subscription bundling, dynamic pricing, gift-with-purchase rules, or B2B minimums; (3) international expansion where Shopify Markets replaces the multi-store hack. Below those triggers, staying on Basic and buying targeted apps is cheaper.

A Shopify Plus build runs ₹5,00,000 to ₹12,00,000 ($6,000 to $14,000) depending on scope. The floor covers a Plus-native custom theme with Functions and Flow wired in. The ceiling covers a full Plus stack with Wholesale, Markets, Combined Listings, subscription API integration, and custom private apps. Pricing is published upfront — no discovery call required.

Yes. Shopify Functions replace the retired Scripts model for checkout customization on Plus. Common Functions engagements: cart-line discount logic (spend-threshold gifts, tiered discounts), delivery-method selection (postal-code gating, weight-based rules), payment-method customization (hide/rename gateways per cart), and shipping-rate customization. Written in Rust or TypeScript against Shopify’s WebAssembly runtime.

Yes — Flow is Plus-only for the advanced connectors. Common Flow builds: high-risk order review routing, low-stock reordering triggers, VIP customer tagging, refund-abuse detection, subscription lifecycle automation. Where Flow’s built-in triggers do not cover the case, we bridge to custom code via a private app or a webhook worker.

Yes. Plus’s Wholesale channel is the right pattern for D2C brands adding B2B without splitting the storefront. Scope: customer-tag-based catalogs, price lists per company, quantity rules, invoice-based checkout, and rep-assisted ordering. For heavier B2B needs — company hierarchies, purchase orders, credit terms — we layer a private app on top.

Markets replaces the old “one Plus store per country” hack. One storefront handles multi-currency, multi-language, per-market pricing, and per-market checkout localization. My builds prefer Markets over the multi-store approach for most D2C — cheaper, easier to maintain, and SEO-cleaner via hreflang.

Yes — see the dedicated migration page. Magento → Shopify Plus, WooCommerce → Shopify Plus, legacy Shopify → Plus. Plus migrations run ₹4,00,000 to ₹8,00,000 with subscription API port, private app rebuild, and 14-day post-cutover monitoring included.

Send a one-page brief — brand, current platform, why Plus is on the table, the checkout/B2B/international feature that triggered the conversation, target ship date, budget range. I reply inside 24 hours with a scope estimate and a calendar slot. After the call, you get a written proposal with a fixed price, a timeline, and a Definition of Done. If it fits, we start.